Brainstorming. When is the last time you did it? I tend to have multiple brainstorming sessions a week and it’s one of my favorite things to do. An impromptu session arose last night when my friend Christian (a fellow social mediaholic – sorry, domain is already taken) and I went to a place called Kiha in Greensboro, NC for dinner. If you’re ever in Greensboro you should visit them on High Point Road. It’s not the most attractive place – but they have the best ginger dressing you’ve ever tasted! I digress.
If brainstorming isn’t something you do on a regular basis, there are several things I should note.
1) Do not restrict yourself to budgets or anything of that nature during the initial idea stage. That comes in step two. By not restricting your ideas your creativity will be allowed to expand.
2) Who should you brainstorm with? Other “idea people” as I like to say. For instance, I have a coworker that I try to have involved in my brainstorming sessions at work. We work in completely different departments, but this individual is full of ideas and he really seems to get it.
3) Who should you not brainstorm with? Do you know anyone that sucks the energy right out of a room when they walk in? Yeah… you probably shouldn’t brainstorm with that person. And those folks that are always saying why you shouldn’t do something – leave them out as well.
Have fun and be creative. It’s good for you.
