Marketing, public relations, social media... and a little of this and that.
If you’re a long-time blogger you, at some point, have inevitably looked at a blank document on a computer screen and thought to yourself, “I have no idea what I’m going to write about.”
And if you’ve never been a blogger it’s likely you haven’t even fathomed the idea of, you know, sharing your thoughts with all of “those” people on the Internets, let alone knowing what to write about.
[Read more…] about One Reason Developing Blog Topics is so Hard
For some, Twitter is absolutely worthless.
They don’t get it.
They don’t understand what so many people have to talk about. And the list goes on.
But for me, it’s very useful and I’ve met a lot of great people through the social network. And specifically, at this moment, Twitter is worth $310 to me.
Allow me to explain.
During a recent trip home to North Carolina I took part in a Fashables fashion segment on the local Fox affiliate. I’ve been doing these segments for a couple months at this point, but they are normally done via Skype so it was a ton of fun being in the studio. Feel free to watch the video below. And sorry about the low’ish quality – it’s the best I could get.
If you use email marketing to drive revenue or to get people to take action, it’s critical that you familiarize yourself with what I call The Costco Email Method.
Allow me to explain.
If you were to go to Costco right now and try to buy ketchup, you’d only have one option to choose from. Not two. One. This makes the decision making process extremely easy for consumers, and you’ll find similar examples such as this around the store.
Costco helps people make decisions by limiting distractions selections, which is a practice that is important when trying to get people to take a specific action with email marketing, hence, The Costco Email Method.
Welcome to the first edition of Blogger Question. It’s a quick way for me to answer questions that come up and to also share the responses with you. Most of these will be short and sweet, but hopefully you’ll find them to be helpful. Question authors are not named in an effort to allow even the most basic question to be asked.